Automation™

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360° Automation™ allows businesses to maximize and minimize spending by targeting the right buyers at exactly the right time. 360 Automation™ identifies each 360Target™ on all the major digital media platforms and creates customized campaigns with each target's specific shopping interests on search, display, video, and email platforms.

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360° provides a suite of ad products that use intelligent automation to pair live inventory with in-market buyer data to effectively convert more buyers!

  • Higher Conversion Rates
  • 70% Less Wasted Ad Dollars Spent
  • Higher Quality Scores = Lower CPCs (Cost per Click)

360° AUTOMATION FEATURES

The 360 Search increases bid strategies based on each 360Target™'s likelihood to buy, then dynamically combines the business' offers and real-time product inventory to create thousands of text ads and keyword variations to produce the perfect text ad for every micro moment.

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Our 360 Social identifies each 360Target™ on Facebook and Instagram, then dynamically combines the business' offers and real-time product inventory to create hundreds of social ad variations to create the perfect ad for each 360Target™ based on their specific shopping interests.

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Our 360 Display follows each 360Target™ across more than two million potential websites, even if they never visited the business' website, and then dynamically combines the businesses' offers and real-time product inventory to create customized display ads for each 360Target™ based on their specific shopping interests.

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Our 360 Email deploys highly customized email messages that dynamically combine each 360Target™'s shopping interests with the business’ custom offers and real-time product inventory to create the perfect message to influence each 360Target™ to buy from that business.

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Our 360 Video identifies each 360Target™ on YouTube and other websites with embedded videos, and then dynamically shows the business' brand and promotional video messages to each 360Target™ while they are in the product decision making process.

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Our 360 Direct deploys highly customized direct mail messages that dynamically combine each 360Target™'s interests with the business' offers and inventory to create the perfect message to influence each 360Target™ to buy at that business.

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